This is the new Peugeot 2008 – a small SUV that hopes to emulate the sales success of its superstar sibling, the 3008. Not wanting to mess with a winning formula for Peugeot, the 2008 offers ‘the spirit of the 3008’ according to Guillaume Clerc, project leader for the new 2008 and 208.
And in the metal the 2008 does look like a shrunken 3008, which isn’t a bad thing. It’s not much smaller, either; it’s only 150mm shorter, even though it sits on PSA’s new small-car CMP architecture.
Peugeot’s design team, led by exterior styling director Yann Beurel, has given the 2008 plenty of character of its own, though. The all-LED lighting features claw and fang-like daytime running lights, while sharp triangular ‘scalps’ join the bodywork above the wheels to a single line across the doors, so the 2008 is a great-looking small SUV. The rear is again familiar, with a black plastic strip joining the LED light clusters to accentuate the car’s width, while a black roof is standard on top GT and GT Line cars.
According to SUV buyers, they like cars with big wheels, a large bonnet and decent ground clearance, but don’t want something that’s too high or too boxy. So where the old 2008 was more of a crossover, this new car is every inch an SUV.